Auto Dealership Sign Installation Across Florida
From towering dealership pole signs on the highway to service department signage and manufacturer brand compliance programs, Highmark handles auto dealership signage installation and permitting across Florida.
Some of Florida’s Most Sign-Intensive Properties
Auto dealerships are some of the most sign-intensive commercial properties in Florida, and manufacturer brand updates can require property-wide sign replacement on a deadline.
A typical dealership needs multiple sign types working together: highway-visible pole signs, manufacturer brand letters on the building facade, service and parts department identification, lot signage, directional markers, and interior showroom elements. Highmark manages the full scope in-house, we don’t subcontract, and navigate permitting across Florida municipalities.
What We Install
Pole Signs & Pylons
Highway-visible structures up to 80+ ft using our own Elliott bucket trucks.
Building-Mounted Brand Letters
Manufacturer identification and illuminated brand letters on the facade.
Service & Parts Department
Drive identification and customer directional signage.
Directional & Lot Signage
Parking guidance and inventory lot markers.
LED Displays & Electronic Signs
Message centers and price boards.
Interior Showroom Signage
Brand walls and model display signage.
Manufacturer Brand Compliance
When a manufacturer updates brand standards, it can mean property-wide sign replacement on a deadline. Highmark has managed dealership signage since 2008 and coordinates multi-dealer rollouts, manufacturing, permitting and installation, from a single point of contact.
Frequently Asked Questions
Can Highmark handle a manufacturer brand compliance update across our dealership?
What signage does a typical Florida dealership need?
Do you handle sign permitting for dealership properties?
Ready to Talk Through Your Dealership Signage?

OEM standards, local sign code, one contractor.
Dealership signage sits between two masters: the manufacturer’s brand standard, which is not negotiable, and the local sign ordinance, which is also not negotiable. Getting a compliant sign approved usually means resolving that tension before anything is fabricated.
We survey the site, check the OEM package against what the jurisdiction will actually permit, and flag conflicts early rather than after a plan-review rejection has cost three weeks.
- ✓ OEM brand packages checked against local sign ordinance
- ✓ Pylon, monument and channel letter signage fabricated in-house
- ✓ Wind-load engineering to Miami-Dade and Broward standards where required
- ✓ Rebrands phased so the dealership keeps trading
- ✓ Service and maintenance once the signage is live
Exterior dealership signage · Dealership rebrand programmes · Permitting and site survey